Super Good is a software company that builds on the Solidus platform for some of the biggest ecommerce companies in the world. We delivered a new brand that embodies their developer-first culture and a website to cement their positioning.Launch project ↗
Super Good’s mission isn’t just about building exceptional software, it’s about being a place where developers can do their best work. The updated brand embraces this with a wordmark that embodies their playful culture, a suite of stylized emoji for use in Slack reactions, and a code editor theme based on the brand’s blue, orange and grey.
As we workshopped the brand, we focused on communicating the team’s curiosity and joyfulness. Elements like spinning badges, exaggerated hover effects, and an interactive team page helped them feel like they were continuing to explore who they were as a team while remaining poised for growth with mature, enterprise-level clients around the globe.
From strategic discovery workshops to delivering the design, creative, and copy for an entirely new website experience, Partner touched nearly every facet of Super Good’s brand experience.