Avalon brings an enthusiastic personality to small business accounting. We helped shape their brand vision by creating a new identity system and launching an updated website that reflects their joie de vivre.Launch project ↗
Avalon is a rapidly growing Canadian accounting firm, the finance team that every small business owner wishes they had. They are team players, strategists, and educators whose core belief is that a good idea should never fail due to lack of financial know-how.
We took Avalon back to basics, helping them understand their positioning and the unique value they bring to the market. The rebrand involved a strategic document to set the foundation, a visual identity system that conveys the earnest and expressive nature of their team, and a website that helped target specific markets across the country.
From strategic discovery workshops to delivering an entirely new website experience—pixels, words, and art direction—Partner touched nearly every facet of this emerging brand’s customer touch points.